Liberty Win Room · Make Liberty Win 2026

01The Front

The Make Liberty Win Digital Program

A live look at the scale of the 2026 digital field. Every dollar committed, every state in play, tracked as the program builds toward full capacity.

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Committed To The Field

0% booked

$0 booked and reporting, filling as the flight delivers

States In Play

Active battleground footprint

Districts & Races

Legislative targets plus a statewide governor's race

Planned Impressions

Projected delivery across the flight

Target Voters

Reached through Election Day

The Story

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02The Map

Where We Fight

The current footprint spans 11 states. Tile size and fill track committed spend. This is the ground already secured.

0States

0Districts

$0Committed

Active state (brighter fill = larger commitment) Premium statewide lever Open ground

03The Races

What We're Fighting For

Every race the program is active in, by state. Governor's races carry the premium streaming lever.

Tap any state to open its races.

04The Blueprint

How We Build The Program

The full schematic. What we built, where every dollar goes, why it goes there, and what the reporting will show once the flight is live.

SCHEMATIC // THE MASTER PLAN

The Build, End To EndSeven stages from the first voter to launch day. Tap any stage to open it.

Tap a stage to explore the plan

FIG. 01 // STRATEGY

The StrategyThe principles every dollar in the plan follows.

FIG. 02 // CHANNEL ARCHITECTURE

Where The Money GoesThe channel mix that carries the message, biggest screen first.

FIG. 03 // FREQUENCY TUNING

Built For Persuasion

FIG. 04 // LOAD DISTRIBUTION

Spend By StateHover any state for its channel mix and race count.

FIG. 05 // PROGRAM SCALE

The Reach We BuildEach block is roughly one percent of planned delivery.

FIG. 06 // FIELD MAP

The Field LedgerEvery funded race in the program. Each node is one race, shaded by commitment. Gold marks a statewide governor's race.

FIG. 07 // LIVE REPORTING

What The Reporting Will ShowOnce the flight opens, this is what lands in the Data Room.

05The Data Room

The Data Room

The live reporting engine. How committed dollars move to booked, delivering, and reported, and everything available to pull once the flight opens September 26.

The Engine

Delivery & Pacing AWAITING LAUNCH

Available to pull, refreshed daily:

06Momentum

The Program In Motion

Milestones, highlights, and the story the numbers are telling, updated as the program moves.

Moments

Highlights

Story We're Telling

07Grow The Fight

How We Win More

The footprint today is $8.0M. Every added dollar buys more states, more districts, and more voters reached. Here is how far the program can go, and what each level of investment unlocks.

The Goal

0% to capacity

committed of $0 in full digital capacity

07·BThe Expansion Map

Where We Grow Next

The green states are locked in today. The marked states are the Grow the Fight targets, the ground the program takes as new dollars come in.

Where we fight today Premium statewide lever Grow the Fight target

08The Wins

What We Deliver

Delivery and performance populate here once the flight is live.

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